Cowboy brings AdaptivePower to its ebikes and shows why community building is critical to D2C sales

Today Belgium ebike company Cowboy launched AdaptivePower, a technology that senses changes in the rider’s environmental conditions in real-time, adjusting the power depending on the hill, wind or weight.  Tanguy Goretti, Co-Founder and CTO, shared that the rider can  “just get on and…